Blair Waldorf
Played by Leighton Meester
View Gossip Girl page →Blair Waldorf is a central character in Gossip Girl, known for her ambition, confidence, sophisticated personality, and iconic Upper East Side fashion.
Character style
Blair Waldorf's style is preppy, feminine, and sophisticated, featuring elegant dresses, tailored coats, blazers, skirts, tights, heels, headbands, and classic accessories.
Products inspired by Blair Waldorf
No products have been added for this character yet.
Frequently asked questions
Who plays Blair Waldorf in Gossip Girl?
Leighton Meester plays Blair Waldorf in Gossip Girl. We aren't affiliated with the actor or the production — this site catalogues clothing inspired by the character's wardrobe and points you to stores that sell something close. If Leighton Meester appears in more than one thing we cover, all of those roles are grouped on their actor page.
Are these the exact clothes Blair Waldorf wears?
Almost never — most of what a character wears on screen was made for the production or bought years ago. Everything on Blair Waldorf's page is picked for how closely it matches, not because it's the same garment. We only call something screen-accurate when we can actually back that up.